Business Development and Fan Experience Intern

Press release written for goarmywestpoint.com.

During my time with Army West Point Athletics, I supported core digital marketing, fan engagement, and sports information operations for Division I athletics. I authored official press releases, designed graphics using Adobe Photoshop, and managed content updates on goarmywestpoint.com via SIDEARM CMS.

Additionally, I conducted competitive website benchmarking to optimize digital performance and collaborated closely with the Marketing and Fan Experience teams on event planning and promotion strategy.

Website SWOT Analysis Presentation:

At Army West Point Athletics, I conducted competitive research using Sidearm CMS to evaluate benchmark trends across collegiate sports, presenting actionable UX recommendations directly to Marketing and Fan Experience leadership.